8 Mistakes to Avoid when Branding Your Law Firm

There are basic principles that do not change in the process of building a successful business. Building a prominent Law Firm is no different than creating a successful franchise that sells burgers…

How to Choose a Name for Your Law Firm

Even though some attorneys think it is obligatory to have all of the partners or at least the founding partners names rooted in their law firms’ title.  That idea is quickly fading.The vast majority of the NLJ top 100 law firms in the country,utilize a name of 3 or less. Which makes there ROI in […]

Florida Bar Rule Changes That You Should Know

On November 9, 2009, the Florida Supreme Court ruled in Case No. SC08-1181 that law firm websites shall be subject to the Florida Bar advertising rules. Rule 4-7.6 regulates computer-accessed attorney advertising such as websites, electronic mail, and other forms of computer-accessed communications. Furthermore, social networking sites will be held to these same rules and […]

How to use Twitter for your law firm

The first question to be answered is what exactly is Twitter and how can it help my Law Firm? Twitter is a corporation founded in 2006 by Jack Dorsey. Twitter is a social media site that utilizes Micro-Web Logs commonly called “Micro-Blogs” as a means to communicate information and messages to family, friends, and your […]