http://www.dreamstime.com/royalty-free-stock-photo-city-lights-shibuya-crossing-bustling-nightlife-tokyo-japan-image39020835 Because Japan’s culture is very respectful, Japanese businesspeople have a particular way of accepting and passing out business cards. They are very serious about business cards and do not simply hand them out at any time. This can be tricky… Read more...
Pantone Matching Systems Contrast setting differ from each computer At Wells & Drew, we are commonly asked if we can match the color in a client’s logo. Nine times out of ten, the client is referring to the color on their computer screen.… Read more...
Hologram on euro currency Hologram on euro currency Holograms are commonly used to deter counterfeiting credit cards, photo ID cards, documents, and other products. They are a recognizable, overt security feature that can be used as an important line of defense. Always take a… Read more...
Scientific Advertising by Claude Hopkins Free eBook Download When it comes to marketing and increasing sales, nothing will help your company more than understanding the fundamentals. Although so many get this wrong, if you get it right, sales of your product or service will soar.… Read more...

What paper is right for your company?

On 10-09-2014, In Resources, by Blake Houser

Neenah Paper, Classic laid solar white Neenah Paper, Classic crest Wove The paper you choose should be consistent throughout all your marketing collateral. For example, if your business card is an off-white color, your letterhead should be on the same colored paper. It sounds obvious, but… Read more...
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