Opportunities are Missed Out by Mid Size Law Firms in Corporate Work – According to U.S. Legal Marketer
Joseph Remsen, the president of Remsen Group Atlanta, at the Toronto TAGLaw conference held last week, said that, “More and more companies are willing to make the leap and hire smaller firms.” He said that there are so many firms who are not aware of certain initiatives just like what the Association of Corporate Counsel’s Value Challenge, which aims at strengthening their client’s value for money by reducing legal costs.
Remsen also said that, “It amazes me that mid-size firms aren’t paying more attention because they have a tremendous opportunity with what ACC is trying to do.”
At present, corporate firms now see that they could have a partner in a nearer place who is deemed as an expert on their current problems instead of paying somebody from Manhattan, paying at around $300. More companies are now willing to hire smaller firms instead of paying a costly sum to larger firms.
The Vice President of client profitability at LexisNexis, Darryl Cross, also spoke at the conference and said that law firms must also be in tune with their clients. He presented a worldwide survey that showed that there is a growing disparity in the people’s perceptions when it comes to the responsiveness of law firms.
In order to survive the challenging times, law firms must be closely aligned with their clients.