Every principle and truth you need to know about marketing and advertising in 100 pages
On 15.10.14, In Resources, by Blake Houser
When it comes to marketing and increasing sales, nothing will help your company more than understanding the fundamentals.
Although so many get this wrong, if you get it right, sales of your product or service will soar.
I am saying this because I recently added a free e-book download titled Scientific Advertising, by Claude C. Hopkins. The book was written in 1923 and, remarkably, what Hopkins said then is still true and highly applicable today. Amazingly, the e-book is only 100 pages.
And it covers every principle and truth you need to know about marketing and advertising.
Arming yourself with this new knowledge and applying it to your marketing strategy will accelerate your company’s success in the market.
I have read the book dozens of times and every time I find something new and powerful.
To download the e-book just visit this page.