This is too good to miss. If you’re looking to market your company, and are searching for ideas to accelerate the process with innovation, originality, and humor, check out this video. IKEA showed their innovative marketing genius when their Chief… Read more...

Covert hologram features

On 10-09-2014, In Security Printing, by Blake Houser

security hologram on the  euro €50 note security hologram on the euro €50 note Covert features in a hologram are almost necessary. I say almost, because whether you use them depends on your product and industry and what you are using such features for. Obviously, if you… Read more...
twenty euro banknote under ultra-violet light

Covert security feature simplified

As you begin to research using security printing to secure your product or documents, you will hear a lot of terms being tossed around. Two terms commonly used are Covert and Overt. Similar words with opposite… Read more...
Valuable documents are constantly under attack. Corporations and governments are at high risk because they possess documents of value. Commonly targeted items are tax documents, financial documents, government bonds, company certificates, banknotes, fiscal stamps, and ballot papers for elections. Counterfeiters… Read more...
BLD024810 John’s company sells IT services to accounting firms. To reach his target market directly, he regularly advertises in accounting trade journals for a premium fee. It’s not cheap. In fact, John is not receiving many inquiries for his hard-earned advertising… Read more...
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