Use Direct Mail to Drive Traffic to Your Website
Your business depends on drawing customers and potential customers to your website. While there are numerous ways to make this happen, direct mail is one technique that’s often overlooked. This approach taps into buyers’ psychology in ways that aren’t easily duplicated – and in many cases, directly contradict – the claims made for email advertising. […]
Obama Administration’s Rules on Driver Fatigue Challenged by Trucking Industry
3/3/2012 Trucking companies are legally challenging the Obama Administration’s rules aimed to ensure that commercial truckers on the road get enough rest. The American Trucking Association revealed that it has filed a petition with the U.S. Circuit Court of Appeals for the District of Columbia this week asking the court to review the recently […]
Towns Might Challenge New Drilling Law
3/3/2012 Many of the local communities that enacted Marcellus Shale ordinances are now thinking of consolidating their forces in order to challenge the new natural gas drilling law of the state. A couple of days after the contentious legislation was signed by Gov. Tom Corbett into law, leaders of local municipalities are complaining that […]